News

New CEO Schneider Electric Belgium in the press. Since 2014 we manage the press relations of the Belgian department of Schneider Electric. In this light we organised an exclusive meeting between David Orgaz d’Hollander, the new CEO of Schneider Electric Belgium, and the editorial office of the financial newspaper L’Echo. We also took care of

Holiday Fair & Media Relations

The Brussels’ Holiday Fair is coming quickly! Last week, we invited journalists to the fair’s press conference, organized this year at the Embassy of Cuba, country in the spotlight for this 62nd edition. A unique occasion for them to discover what’s new for this edition and the latest trends of the sector.
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FISA & Media relations

On Tuesday December 10, no less than 75 people attended the annual Batibouw press conference. The organisers presented the renewed concept of the fair in the magnificent Ambassador hall of Hall 10 of the Heysel. Two cents will again take care of press relations for the fair, which will be held from Saturday February 29
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Fedagrim & Media Planning

For the 71th edition of the international agricultural fair Agribex, organiser Fedagrim once again entrusted the media buying of the fair to Two cents. Promotion for the exhibition, which took place from 3rd to 8th December, was made in more than thirty agricultural media in Belgium, but also in France and in the Netherlands. The

Food Fair & Media relations

FISA trusted Two cents to carry out its press relations for the fall edition of the “Salon de l’Alimentation”. Both the ‘traditional’ press and bloggers & influencers were present, to visit exhibitors and/or to participate in culinary workshops. No less than 60,185 people visited the fair, a great success!
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COCOON & Media relations

COCOON, the largest home and interior fair of Belgium, celebrated its 30th anniversary and didn’t let this go unnoticed. A unique collaboration with interior magazine vtwonen led to a successful premiere. Thanks to Two cents COCOON enjoyed a lot of media exposure. With no less than 31.913 visitors, COCOON can look back at a great anniversary
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FISA & Media planning

This year, FISA made use of Two cents’ services for a chance to be selected as an advertiser with the VAR. As such, FISA has gained access to the popular advertising space of the TV-channels één and Canvas. Two cents was responsible for the smooth handling of FISA’s application. Alongside forty other advertisers, FISA has now opened the doors of this closed circle and becomes a partner

Hansgrohe & Media relations

On the 16th and 17th of October, Hansgrohe organized a presstrip to its stomping ground in the Black Forest. Two cents was entrusted with the copywriting and media relations. Together with the journalists, we visited the factory at Schiltach, were the luxury brand AXOR is produced as well, and at Offenburg, Hansgrohe’s largest faucet and
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Mobicar & 360° communication

It’s that time of year again! We have been looking forward to it the whole year, worked hard for these few days of pleasure… No, not Christmas but Mobicar, the expo for caravans, campers and accessories at Brussels Expo. From the creation and planning of radio and tv spots, connecting influencers with the fair and

Mobicar & Copywriting

Did you get the newspaper this weekend or last week? Then you have certainly seen the Mobicar magazine! This year, Two cents again took care of the copywriting, layout coordination and distribution in the most important Belgian media for this inspiring magazine. All this was created for our client BCCMA, the organizer of Mobicar, the annual fair
Two cents have organized the press event as well as the media coverage of the new “Air & Lumière” house, the result of a very positive partnership between two major construction and housing companies, Thomas & Piron and Velux. On 19 September, the very first Belgian house “Air & Lumière” located in Braine-le-Comte, was inaugurated
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Sto & Media relations

DELTA, the renovated cultural center of Namur, will officially open its doors on 21 September. On Friday, September 6, 20 journalists discovered the finished project with Sto during a press conference and guided visit, in the presence of the architectural firm Samyn & Partners, Thomas & Piron, the governor of the province of Namur, the
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FACQ & Media relations

FACQ will open its brand-new Flanders Headoffice in Merelbeke soon. It will also be the largest FACQ centre of the country. Two cents and the press have had the chance to discover this impressive building in preview, where design and energetic efficiency go along. Both professionals and private individuals are eagerly waiting for the opening
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INRED & Media relations

On September 10th, INRED organized a b-to-b and press event for its project « Arborescence » in Soignies, entrusting this mission to Advanced Fair and Two cents. More than 60 people from the construction sector met to take part in the laying of the first stone (in the presence of the CEO of INRED, Bernard
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Manutan & Events

Last Thursday, Manutan launched its first Future Trends Session for a selected group of customers. Advanced Fair, the events department of Two cents, assisted in the development of the concept and organisation of the event. The guests explored interesting strategies for the future in the innovative environment of Living Tomorrow. A beautiful afternoon topped off
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Two of our clients organized a joint press event on 21 May! The Agence de Promotion Immobilière du Brabant Wallon and Thomas & Piron Bâtiment called on Two cents to ensure the media coverage for the launching of their great real estate project in Wavre: The Val Véna. A dozen of media (local and specialized

PRGN Spring Meeting

Earlier this month, PRGN’s semi-annual congress took place in Amesrfort. The Public Relations Global Network gathers more than 50 public relations companies from around the world. As Belgian member, Two cents couldn’t miss this event! On the program: interesting conferences on the evolution of the sector, brainstorming sessions on trending topics, examples of successful campaigns,
The 27th edition of Seafood Expo got off to a flying start. For this year’s fair, Two cents is in charge of media relations! During 3 days, we will welcome more than 100 international journalists looking for the latest trends in seafood and packaging.

kreon & Media relations

During the designfair in Milano, kreon invited a few journalists to discover its design innovations. Two cents was in charge of media selection, contact with journalists and press texts in the build-up to the fair. On site, we visited the headquarters of retailer VéGé, which is equipped with kreon solutions. Of course, we didn’t miss

Immoweb & Media planning

Immoweb continues to rely on Two cents for the strategic management of its media planning campaigns. This partnership has been going on since 2012 and has enabled the development of large-scale radio and television campaigns. Something tells us that 2019 has other beautiful advertising surprises in store… To be continued!

Hansgrohe & Media Relations

Next week, we will walk through the hallways of ISH with some journalists. On this occasion, they will be the first to discover Hansgrohe’s novelties for 2019.
On Tuesday 26 February we organised our well-known “Building Together” event during Batibouw. Journalists, clients and the entire Two cents team met each other in a relaxed atmosphere. First, the journalists discovered the innovative new products of our Batibouw clients at their booths. The event finished with a fun and exciting network event at Salon

Batibouw & Media Relations

60 years of Batibouw and 20 years of Two cents being their press partner! From Thursday February 21 to Sunday February 3, Two cents invites more than 300 journalists to visit Batibouw. Tv, radio, magazines, newspapers, professional and general press from all over Belgium: everyone will be present at the biggest construction and renovation fair

Schüco & Digital Marketing

Thanks to our successful collaboration with Schüco in media relations for various years, we will work together this year in order to reinforce their online presence. We will develop their SEO-strategy, handle their social media and launch digital campaigns. To be continued!

Campaway & Strategy

To launch a website with original content written by our project managers and to communicate about it in every way: that’s what Two cents did this year for Campaway, the new lifestyle platform for travelers willing to plan a caravan or camper road trip. Writing articles for the blog, media relations, mailings, community management on
The Journée de la Rénovation makes its comeback for a fifth edition on 5 May 2019. Like every year since its creation, Two cents will handle the organization of this event in Wallonia and in Brussels in partnership with the magazine « Je vais Construire »/« Ik ga bouwen ». Our team takes care of

Husqvarna & Media Relations

With a very strong experience of 330 years, Husqvarna is synonym of innovation in terms of forest, parks and gardens. In 2019, Two cents and Husqvarna have decided to work together, especially for media relations actions, press trips and influencers actions. Two cents has the mission to strengthen the visibility of the Husqvarna brand, and

Hansgrohe & Media relations

2019 got off to a good start for Two cents. Hansgrohe has decided to trust us for their media relations for this year filled with key moments for the brand. On the menu this year: Batibouw, ISH, Tour de France and various new features. We are thrilled to lead those new projects.

Batibouw & Media relations

On Thursday 13 December, Two cents has invited 80 journalists for Batibouw’s yearly press conference, the kick off the 60th edition. At Kanal – Pompidou center, the former Citroën garage on the Brussels’ canal, the organizers introduced the themes, projects and events around Batibouw 2019. Two cents will also oversee the media relations during the

Jackon Insulation & Copywriting

The Jackon Insulation company has called on the copywriting skills and digital marketing of Two cents to improve its website content. The objective is to rework the existing texts, but also to bring new interesting content for internet users looking for information. The SEO-proof texts will be created over the following months to increase website
Two cents is ready to go to Salon des Vacances! Fisa has decided once again to choose us for their media relations. This time, we work for Salon des Vacances, which will take place from 7 to 10 February 2019. We will do what it takes to bring even more people to the fair. On
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Two cents heeft het licht gezien! Vanaf november vertrouwt Kreon, toonaangevende verlichtingsproducent, haar persrelaties toe aan Two cents. We zullen de media-aankoop en persrelaties verzorgen, met onder andere de redactie van persberichten bij productlanceringen, het bezoek van project cases en de uitwerking van expertinterviews. Van zodra de strategie in Belgë werkt wordt deze door Two cents uitgerold in heel Europa en de Verenigde staten via ons PRGNnetwerk.

Kreon & Media relations

Two cents has seen the light in November! Kreon, the “avant-gardist” lighting designer decided to put their trust in us for media relations. We will take care of their media planning and media relations, including the writing of press texts in the context of product launches, the visit of key projects and the setting of
Two cents heeft de strategie van de motorhome- en caravanbeurs Mobicar 2018 ontwikkeld. De startegie werd gebaseerd op volgende acties : de creatie van een eigen Mobicarmagazine dat werd verspreid via de kranten, een radio- en tvcampagne met creatieve en wervende spots, een actieve aanwezigheid op sociale media en een sterke PR- en influencersactie. Via deze acties hebben we de doelgroep van de beurs (Belgen op zoek naar een ander type vakantie) kunnen bereiken en aantrekken naar de beurs. Mobicar 2018 kreeg een recordaantal van 25.965 bezoekers, en dit tov 18.451 in 2017. Een nooit geziene stijging waar ons heel team zeer fier op is !

Mobicar & Strategy

Two cents has developed the communication strategy of the caravan and motorhome fair Mobicar 2018. The strategy included the creation of the Mobicar Magazine, spread through daily press, a TV and radio campaign with creative and engaging spots, a great activity on social media, a nice media relations campaign and influencer actions. All those actions

Mobicar & Copywriting

Two cents takes care of Mobicar’s mediaplanning. For that occasion, Two cents created the Mobicar Magazine. A 24 page magazine full of inspiration, tips and tricks, and information about the fair. 1.200.000 copies of The Mobicar Magazine were printed and were inserted this week-end in all Belgian daily newspapers. The magazine is also spread for
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Two cents sponsors the media relations of the new non-profit making association Plateforme Prévention Cambriolages/Inbraak Preventie Platform. This new platform wishes to inform Belgians about risks and consequences of burglary. For this purpose, the association launches, on a biennial basis, a national survey in partnership with iVOX, focused on a diverse angle connected with burglary
Afgelopen donderdag gaf Thomas & Piron het startschot voor het vastgoedproject Plateau D’Erpent. We nodigden journalisten uit bij het leggen van de eerste steen van deze toekomstige wijk. Kranten, lokale media en gespecialiseerde magazines waren talrijk aanwezig !

Thomas & Piron & Media relations

Last Thursday, Thomas & Piron launched the Plateau D’Erpent’s real estate project. We invited journalists for the laying of the foundation stone for the future area. The daily, local and specialized press were present at the event!

Festool & Media relations

Festool, the specialist in electrical tools for professionals entrust Two cents for their media relations. We will be responsible for the writing, sending and follow-up of press texts on wood construction and renovation for the participation of Festool at the Prowood, Install Day and Roof Day fairs.

Niko & Media relations

Niko, the Belgian expert of Home Control has decided to participate in our media action “Building together 2019”. Building Together is an action which gives to the exhibitors the chance to generate great visibility around and during the fair in the specialized medias and in the daily press. A press action with great effectiveness at
Antwerpen_ARTFAIR-two-cents
Art3F trusts Two cents for the handling of their media relations for their contemporary art fair which will take place from 11 to 14 October at Antwerp Expo. Two cents will also handle the media strategy, the setting of partnerships, the planning, and the media buying.
Have you heard of the auction of Océade? The famous aqua theme park in Brussels will close its doors at the end of September and is selling its whole infrastructure. The media action realised by Two cents ensured that the media talked about the auction. Thanks to this media attention, Troostwijk benefits from an added
Bright Link uses Two cents’ services for its strategy and the setting of digital actions. Our digital experts helped the setting of a marketing automation strategy in ClickDimensions. At the implementation level, we organize a display campaign to boost the downloading of a white paper showcasing tools/ideas to prevent work burnout. Bright Link is a
Zomeractie persrelaties Two cents
Two cents launches her summer story for its “home” clients on interior climate. Approaching summer, what are the solutions to make interior climate more pleasant? That’s the question that Two cents asked herself within sight a very hot summer. Home interior climate is not to be neglected when external temperatures are searing hot. Two cents’
AEG ccoking session Antwerpen Proeft
During this Pentecost weekend, AEG was present at Antwerpen Proeft. During this cooking fair, AEG organized cooking sessions for the visitors in order to let them test AEG equipment in real life situations. And there was more: Two cents invited cooking bloggers, so they could put their talents on display together with AEG’s chefs.
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Seafood Global Persrelaties
For 3 days, seafood professionals from all around the world meet each other at Brussels Expo for the 26th edition of Seafood Expo Global / Seafood Processing Global. Once again, Two cents handles the media relations around the event and welcomes the national and international press to the fair.
AEG Blogger Event

AEG & bloggers

Two cents organized a cooking event at AEG for bloggers. While cooking with the chefs, they had the opportunity to discover and to test the new features of the brand presented at Batibouw. In teams, bloggers worked to prepare an entry, a main dish and a desert with the help of the chefs. Then, the
event BCCMA Two Cents

BCCMA & Events

Two cents has organized the General Assembly of the BCCMA, an event which attracted 86 members. Besides the administrative management, Two cents invited 2 external speakers. PV Cycle Belgium held an explanatory talk about the new regulation regarding the recycling of photovoltaic panels and Privact drew the members’ attention to the new GDPR which will

Auvibel & Events

Auvibel, the Collective Management Society for the private copying of protected works organizes its event. The Value of Content on the 24 April 2018 in Brussels. Two cents handles the invitation of journalists.
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For the professional fairs Infosecurity.be and Data & Cloud Expo, Two cents was in charge of the creation of the independent seminar’s program. The advisory groups put forward over 30 experts, who were given a presentation slot at the fair. During their presentations, various topics were discussed, and solutions to present issues related to data,
BATIBOUW has once again chosen Two cents to handle its media relations. During this 59th edition, we welcomed about 320 journalists working for daily and professional press. Articles, radio-interviews and tv-coverage spoke about the preview which took place during the construction of the fair, about the public opening, the first weekend and about the jobday
Two cents brought together the construction sector during the PR Building Together event. For the 4th year in a row, we organized our event “Building Together”. 25 journalists visited our clients during Batibouw and discovered the new trends in the sector. During this networking event, we welcomed Eric Corijn, Professor in the Department of Geography
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