News

Double success for the second edition of Motominds

The second edition of Motominds at Kortrijk Xpo saw a doubling in its visitor numbers compared to last year. Two cents was delighted to support this event by offering its expertise in digital strategy and communication. It was a great success!
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Exciting news: we’re expanding our expertise to the Netherlands!

We’re thrilled to announce that after over 25 years of experience on the Belgian market, we’re extending our operations to the Netherlands! Drawing on our expertise in areas such as press relations, content management, media buying and digital communication, we’re now broadening our 360° communication approach to encompass the entire Benelux region. This expansion also
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Two cents wins two awards at the PRGN Awards

As a proud member of the Public Relations Global Network, Two cents was among the winners at the annual PRGN Awards. Out of 154 entries from 37 PRGN agencies, we conquered two awards! Our unique press event Gallery Days won the gold award for small-budget campaigns, while UZ Brussels’ launch event secured a silver award.
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Two cents at the Agribex Exhibitor Academy!

Our team created an exclusive presentation for exhibitors at Agribex, a leading event in the agriculture, livestock and horticulture sector. We shared our tips for their communication before, during and after the event. Save the date: 6 to 10 December, for Agribex in Brussels.
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Press conference UZ Brussel

Two cents organized a press conference for the launch of a revolutionary concept of the ambulance of the future (unique in Belgium). This could count on a massive presence and coverage of national press (including TV channels). On top of that, we trained a selection of UZ Brussels employees regarding the “do’s & don’t” on
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New client: Redant

Two cents has developed his expertise level to mobility. We are now working for a tire center, Redant. For their subsidiary in Brussels, they were looking for some guidance regarding communication messages and how to boost tehir local visibility. As an answer tot hat, we organised a strategic ‘sprint’ of 3 hours with them to
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New client: Kebony

Welcome Kebony! We are very happy with the addition of Kebony to our client base. We are working with them to set up their first PR and social media campaigns for the Belgian market. The goal? To increase brand awareness and media coverage in the short term.
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Cybersec Europe 2023: a very succesful edition

We had the pleasure working again with the team of Royal Jaarbeurs and contribute to a very successful edition of Cybersec Europe 2023! We collaborated on the high-quality and well-attended speakers’ programme and had the honor of welcoming Prince Laurent for the second time on our stage during the Award ceremony of Computable Belgium and

Results of the latest PRGN elections

Great news announced at the PRGN Spring Conference: our CEO Frédéric François joins the executive committee of Public Relations Global Network as secretary. Proud to have him take on an important role within the international PR network!

Two cents & ISH: partners for the 2023 edition

ISH, the world’s leading trade fair for HVAC and responsible water management, is the place to be to discover the latest innovations from the biggest brands in the industry. Together with some journalists, we headed to Frankfurt for an inspiring two-day event, where we had the opportunity to learn about the major innovations from our
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Two cents invited journalists to Gavra’s “Trends in Ceramics & Surfaces” exhibition

Two cents was pleased to invite journalists to the exclusive event “Trends in Ceramics & Surfaces” in the Gavra showroom in Geel. Key journalists from the construction and renovation sector were invited by Two cents to discover the latest trends in tiles and floors during an entire day.
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Vanhoudt-Janssens & strategic collaboration

We have fully analysed (technically & experience wise) the website of the local AXA bank & insurance office Vanhoudt-Janssens. We also help them through strategical workshops to identify the right future mission, vision, communication objectives & communication strategy.
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Collaboration Ogilvy Healthcare Brussels

Since January 2023 we, at Two cents, have a new partnership with Ogilvy Healthcare Brussels where one person of our team is (partially) staffed at Ogilvy Healthcare Brussels to develop communication campaigns towards healthcare & pharmaceutical brands. Offering PR & content creation opportunities as welll.
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BWT & digital marketing

BWT Belgium, which develops water treatment products and services, selected us to manage its social networks. In addition, we will launch an interaction campaign on Facebook and Instagram to give more visibility to their channels. We are looking forward to this new collaboration!
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ColdWater Seafood: the brand-new trade fair for the cold-water seafood sector

ColdWater Seafood, the new international trade fair for the coldwater seafood sector, has called on Two cents to manage its press relations. For the entire year, Two cents will be responsible for distributing press releases and coordinating the various international media contacts. In this way we will support the event to become a big success.
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Daikin x Enquête

For our loyal client Daikin, we conducted a survey of 1,000 Belgian homeowners in 2022. The aim? To find out how Belgians heat and whether they know about sustainable alternatives to futureproof heating. We drew up a detailed press file, several press and partner releases with intensive reminders to generate as much press attention as
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VHC: a new client looking for targeted and local communication

VHC is the leader in the field of air conditioning, ventilation and heating. As part of its exponential growth, VHC needs to strengthen its team with new colleagues. We work on local recruitment campaigns and help them with their social media strategy from an employer branding perspective.
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Campaway Days 2022

During Campaway Days 2022, all camping enthusiasts benefited from special promotions for four days. Through a national radio campaign and out-of-the-box action, we got people excited about visiting a showroom. Campaway Days spots could be heard all over Belgium, and one happy listener won a 4-day camping trip via a contest on Radio Nostalgie. We
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Novy: newest A-brand in our client portfolio

After an initial successful test campaign, the prestigious brand Novy signed up for a complete communication plan. With press releases, corporate actions and events, we ensure that Novy is and remains top of mind around the themes of lifestyle, kitchen, design and interior. We look forward to a long and successful collaboration!
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Gallery Days : in the starting blocks for a another edition

We are pleased to announce that Gallery Days is back, a press event in the shape of a vernissage, where our clients present their latest developments in construction, design and living. Our confirmed exhibitors are Daikin, hansgrohe, Husqvarna, kreon, Mobalpa, Novy, Schüco, Sto, Tyles and Wienerberger Just like last year, our sister company Advanced Fair
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BATIBOUW & Media Relations

BATIBOUW, the largest building and renovation fair in the country, again called on our expertise We took care of a professional communication with the press; from the organisation of the press lunch to the editing of press releases in the run-up to the fair and the reception on site. The result? Television, radio, magazines and
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Facq & Influencer Marketing

Last month, we developed an influencer marketing event with Facq, cosmetics brand Delbôve and various influencers. During the event, Facq highlighted the major bathroom trends, by adding high-quality cosmetic products as accessories. We are delighted to be able to organise this type of event to complement our press relations activities.
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LABORAMA & 360° Communication

LABORAMA, the trade fair for laboratory technology, took place on 19 and 20 May 2022. The board appealed to our services to support the fair. Advanced Fair and Two cents joined forces: besides the exhibitor follow-up we were also responsible for the visitor communication and social media. We look back on a successful edition and
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Sustainable Industrial Manufacturing & Media Relations

The British organisation Quartz Media counts on our services to communicate about the new Sustainable Industrial Manufacturing (SIM) event that takes place on June 28th and 29th 2022. This two-day exhibition and congress focus on the heavy industry and how it can produce sustainably. Different solutions are provided to reach carbon neutrality by 2050.
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Press conference Holiday Fair

We organized a very successful press conference on the opening day of the Holiday Fair. Both the specialised and the general press came to the fair and provided the event with great coverage!
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A new look & personas for Renovatiedag

For the Renovatiedag, which takes place in May 2022, we created a modernised logo and visual identity. But we also took a deep dive and defined the personas for the main target groups: end consumers with a renovation project and participating architects. The communication messages were then adjusted to fit the needs of each persona.
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Two Cents and ACC: a successful partnership

Since this year we are proud to be a member of the ACC, Association of Communication Companies. We have already had a first taste of their dynamic way of working: participating in a first work meeting, gathering knowledge in one of the many trainings offered and gaining new insights on hot topics from our sector.
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Logo of the Brussels fire brigade

The Fire Brigade of Brussels & Influencer Marketing

The Fire Brigade of Brussels and Two Cents joined forces to start up some influencer marketing campaigns. Thanks to our expertise we developed a prevention campaign on fire safety during the holidays where some influencers pointed out the risks during the end of the year celebrations such as fire danger and CO intoxication. Further on
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SIWI & Media Relations

Together with some of our PRGN partners, we assist SIWI in communicating about the further roll-out of their activities (namely the SIWI Combi-Hitch system for more safety and efficiency in agriculture) on the Belgian and European markets.
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CSTC & Media Relations

The Centre Scientifique et Technique de la Construction (CSTC) called on us to communicate about its partnership with Constructiv and Fema, a joint project that keeps contractors informed of all the latest developments in the construction sector. We are delighted to be able to assist the CSTC and look forward to continuing to promote its
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Seine Scheldt & Media Relations

Seine Scheldt is one of the biggest fluvial infrastructure projects in Europe. Flanders, Wallonia, France and the European Union are working together on a better inland navigation connection between the two major rivers. A complex project of this magnitude calls for professional communication support. In cooperation with our French partners Occurence and stratéact, we emerged
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Aspria & 360° Communication

We are proud to count Aspria Group, owner of exclusive sports clubs in Europe, among our new clients. The company entrusts us with the press relations, the management of a number of events and the influencer partnerships. We are looking forward to working on this challenging project!
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APOK & Media Relations

APOK, market leader of roof and facade materials in Belgium, called on our services to promote an exceptional renovation project. The company was an essential partner in more than 30,000 m² of roof renovations in the Brussels Cinquantenaire, which we highlighted through a clever press campaign!
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xthermo & 360° Communication

After a first successful test, we now extend our collaboration with xthermo, the Belgian federation of exterior façade systems. By using a smart mix of interesting content, digital actions, press communication and direct marketing, we will make the federation better known to its target audience.
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Husqvarna & Media-buying

After a cooperation of multiple years with the Garden division of Husqvarna, we will now also provide services for the Construction department. We assist them in their contacts with different media publishers and created a personalised media plan perfectly adapted to their needs.
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Infobeton.be & Social Media Management

No better news than a former client who chooses for you again, isn’t it? We welcome Infobeton.be back to us and will help them to expand their reach on social media. We have already assisted them in creating a new strategy and are managing the daily posts on their different channels.
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Fedagrim & Media-buying

For the 2021 edition of Agribex, the international trade show for agriculture, livestock breeding, landscaping and green zones, organiser Fedagrim has once again entrusted us with the media buying for the event. For maximum effect we will smartly combine print and digital agricultural media. Agribex will take place from 8 to 12 december 2021 at
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Smeg & Media Relations, Social Media Management

With pride we announce that we count Smeg among our new clients. For the famous brand of kitchen appliances, we will manage the social media, press relations and the collaborations with influencers. We are looking forward to get started!
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Winsol & Media Relations

We are proud to have Winsol as a new client in the construction and renovation sector. We placed the Belgian company in the spotlights with two actions. The first was a participation in the Two cents Roundtable, where we brought our clients and journalists together around trending construction-related themes. For the second action we promoted
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Jacks Link’s & Media Relations

A colleague and co-member of the PRGN network called on us to give their communication for the Jack Link’s brand a Belgian touch and send it out to our national press. An international campaign aimed at highlighting this major American player and the increasingly popular eSports sector which it sponsors.
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Gyproc & Media-buying

For several years we worked together successfully with Isover for their media-buying and press relations. Now, the Saint-Gobain Group also entrusts us with the media budget of Gyproc. We are very much looking forward to assist them with our expertise!
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Kreon & Media Relations

In a time where fairs, crowded events end cosy press meetings are difficult to organise, we are looking for alternatives to bring our clients close together with journalists. We created an original gift package with fun gadgets, food & drinks and playing cards on which kreon’s new products can be discovered. In this way we
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Two cents & PRGN 2020

At the annual Best Practice Awards of PRGN, the Public Relations Global Network, we received the Silver Award in the category “Integrated Campaigns” for the 360° after-lockdown communication campaign of our client BCCMA, the Belgian Caravan-Camping and Motorhome Association. Needless to say, we are very proud to have received this award … Being the second-best
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Journée de la Rénovation & 360° Communication

Last Sunday the sixth edition of the Journée de la Rénovation was held. We registered 1.800 visitors thanks to smart digital, radio and magazine campaigns, combined with attractive contests and an investment in press relations, resulting in numerous articles on the presented projects. A real 360° communication campaign by our team, which led to a
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Schneider Electric & Social Media Management

Even in this coronavirus period, we are not sitting still, and neither are our clients. Schneider Electric Belgium has been a satisfied client for many years for our PR, digital marketing and media buying services. After some internal shifts, they decided to also entrust to us the social media management of their Facebook, LinkedIn and
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CLS iMation & Media Relations

The Italian company CLS iMation launches itself on the Belgian market, and we are assisting them! CLS iMation is specialised in the automatisation and digitalisation of maintenance processes. Now it expands its activities to Belgium, Luxemburg, The Netherlands, Portugal and Spain. Thanks to our membership of the international PR network PRGN, we participate in a
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HUF HAUS & Media Relations

Good news: the German company HUF HAUS, specialised in prefabricated houses, entrusts us with their press relations! HUF HAUS has flourished all over the world, with its refined design, big glass surfaces and wooden construction. Since 2019, it is present on the Belgian market. We will use all our expertise to increase the visibility of
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BVA Auctions & Media Relations

Even in times of Corona there is good news. Two cents has started a brand new cooperation with BVA Auctions, partner of our client Troostwijk and part of the international group TBAuctions. The online auction platform BVA Auctions is working at full force, thanks to safe at home delivery service and a substantial offer for
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BATIBOUW & Media Relations

For its 61th edition, the country’s biggest construction and renovation fair again made use of the services of Two cents. We took care of a professional communication with the press, from the organisation of the exclusive avant-première to writing several press releases. In this way audiovisual media, newspapers and magazines had plenty of material to
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Building Together 2020

Like every year during Batibouw, we organised our press event ‘Building Together’, which took place on Wednesday 4 March. Together with journalists, clients and of course Two cents, this edition was one to remember. During the afternoon, the press discovered our clients’ newest products in an interactive way. In the evening, we all gathered in
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