After years of collaboration with Husqvarna Belgium, we also started working for Husqvarna in the Netherlands. This premium brand of robot mowers wants to strengthen its brand awareness in the B2C market. We support them with targeted PR activities such as robot mower tests, No Mow May, and National Play Outside Day.
We began the partnership with a series of editorial tours: personal meetings with editorial teams to better understand their preferences and interests. Based on those insights, we can provide specific content that perfectly fits with their editorial focus. This way, we ensure Husqvarna stands out with relevant and inspiring communication.